Angelique, 36 years old, owns Eden Events & Décor, which focuses on tailoring bridal gowns. She first started by helping to dress brides in cultural attire. It was only natural that she started designing and sewing both bridal and bridesmaid gowns.
With her two employees, Angelique schedules appointments with brides months in advance of the wedding to discuss their vision and dream for their weddings. Angelique also helps find the right colors for complexions. Eventually, she wants to expand her shop to include a full wedding service packages, including wedding planning and a beauty salon for make up, hair dressing, manicures, pedicures and facial treatments.
Through her PEACE THROUGH BUSINESS training, Angelique hopes to learn more about event planning, customer care, organization and how to successfully expand her company into all of Rwanda’s provinces.
Diana, 34 years old, owns the newly formed Fastcom Limited, which specializes in the business management consultancy.
With its two employees, the company goes beyond consultancy to also provide event planning, communications and designing.
Over the next five years, Diana hopes to reach half of Kigali’s population, to provide the best services and to be self-sustainable and well-equipped.
By attending PEACE THROUGH BUSINESS, Diana wants to learn more about marketing, management and customer care. She looks forward to interacting with fellow businesswomen. Diana is in her final year of earning a bachelor’s degree in business management.
“I strongly believe that one day, I will be the best known strong entrepreneur in Rwanda and the region with excellent services. My motto is “the sky is limit.”
Faina, 39 years old, owns Jet Travel, a travel agency in Rwanda.
After working in the travel agency business for nine years, the company for which she worked shut down, so Faina decided to open her own business.
The company offers services such as hotel and flight reservations, airport pick-up and drop-off, visa support, private drivers, car rental, full organization of business and private events, banquets and receptions, as well as honeymooner packages.Faina currently has four employees. Her goals over the next five years are to obtain accreditation by the International Air Transport Association (IATA), and to open a Branch in Burundi.
Through her PEACE THROUGH BUSINESS training, Faina hopes to learn more about tourism operations and hotel management.
Martine, 42 years old, owns Macadamia Hotels. She and her husband owned a large plot of land with a nice view over the town, so she thought a hotel might be a good way to fill the space. So far, the hotel construction is still a work in progress. The multipurpose hall and rooms will be available to the public this month.Martine currently has 14 employees. She hopes to expand the number of rooms, and eventually open up more hotel branches.
Martine hopes to find a suitable replacement for her job outside of her business, so she can focus all of her attention exclusively on Macadamia.
By attending PEACE THROUGH BUSINESS, Martine wants to learn more about hotel management, accounting and human resources.
BUSINESS: New Dawn Associates (social & event management)
Rica, 31 years old, co-owns New Dawn Associations (NDA), a tourism and event management firm.
Rica had always dreamed of becoming a strong politician, and perhaps even the Ambassador of her country, but the government opportunity presented before her six years ago was an unexpected one: tourism. After working for the Tourism Board for nearly four years, Rica decided that she wanted to start her own company.
“The excitement of tourism growth at the national level, the knowledge I had acquired of the industry and the opportunities of finding like-minded individuals, created or awakened the spirit of entrepreneurship that lied deep inside me.”
Three years and eight employees later, Rica and her business partner run their business. NDA is a social enterprise that offers enlightening experiences for special interest groups, as well as superior destination and event management services in Rwanda. Clients range from leading international organizations, government institutions, universities, incentive houses and operators to philanthropists, educational travelers and celebrities. Rica prides her company on the fact that they tailor each experience based on individual interests.
Over the next five years, Rica’s business goals include expanding her tourism packages into the East African Region. She knows that competition will be tight, all the more reason to position her company in the market. Rica hopes to grow her business at least five fold in the next five years.
Eventually, she would like to have representation in the United States, Europe and Asia.
Through her PEACE THROUGH BUSINESS training, Rica would like to learn more about financials, because she has no formal training in this area. Though she has some innovative ideas, she would also like to learn more about marketing, especially on the side of event management.
“I belong to a family of professionals and not of entrepreneurs; I am therefore a pioneer in my family,” Rica wrote. “While I thought it would be a lonely road with no mentors or role model, I now see it as an adventure with an audience that is encouraging me to go to the unknown with great hopes for the future to come.”
BUSINESS: Achieving a Better Life (teaching theater troupe)
Charlotte, 38 years old, so-owns Achieving A Better Life, a theatrical group that teaches a message through its plays. Messages include how to address social problems, such as domestic violence, prostitute and poverty.
Charlotte has co-owned the business for one year, and currently has 10 employees. Her business goals over the next five years are both economic and social ones. She hopes to help eradicate poverty and social issues within her community.
By attending PEACE THROUGH BUSINESS, Charlotte hopes to learn more about film and theatre production. Though Charlotte came from a background of extreme poverty, she managed to attend a university with what little money she could find.
Charlotte has faces many struggles in her life as a woman, but she remains firm in her belief – and sharing the belief that women have worth: women have good ideas and that women can make a difference.
BUSINESS: Premier Tiles (construction material sales)
Leonia, 49 years old, owns Premier Tiles, which specializes in the sales of construction materials.
After returning to Rwanda seven years ago from exile in Uganda, Leonia decided that instead of looking for a job, she wanted to start her own business. With her husband’s full support, they took what little savings they had to invest into a construction materials business.
Leonia says that growing up as a refugee taught her that she had to work for everything. This life lesson helped her achieve her biggest dream – earning a college degree.
Upon some market research, Leonia determined this was a good business to be in, since so many construction projects were now taking place after the war.
Premier Tiles currently has four employees and focuses primarily on the distribution of cement and trading in tiles and paint. The tiles are imported from India, Egypt and China. Most clients are either construction companies or individual developers.
Over the next five years, Leonia hopes to increase her sales revenue by 20% annually, expand her client base by at least 5 individual companies and about 80 individuals, and to diversify business content by carrying out value addition activities, such as the building of interlocks, cement blocks and pavements.
By attending PEACE THROUGH BUSINESS, Leonia hopes to learn more about financial management, international procurement, marketing and the development of business plans.
Leonia is proud to be a Rwandan citizen, and she is proud to help rebuild and restore her country. As a mother, she is exceptionally proud that her children will have a country to call their own.
Bonita, 41 years old, owns a newly opened cookie bakery called Sugar and Spice.
Bonita’s business is a combination of her two passions: creating desserts and the Rwandan people. The idea behind Sugar and Spice was not only to create and sell sweets, but she also to provide the means for young Rwandan girls to support themselves without having to put themselves in dangerous or compromising situations. Bonita’s passion to help other draws from her own hardships in her life.
Originally from Canada, Bonita is now a citizen of both Canada and Rwanda. In 1993, she and her husband, a Rwandan, got married. Before living in Rwanda, they lived in Ethiopia for four years.
She currently has seven part-time employees. The bakery currently produces two types of cookies: sugar and spice. In the future, Bonita plans bake and sell designer cookies and cakes for all occasions. Bonita’s business goals include training her employees with the necessary skills, building a solid client base, expand to baking and selling cakes, and to eventually open a coffee shop that specializes in baed goods.
Through her PEACE THROUGH BUSINESS training, Bonita hopes to learn more about marketing, accounting and human resources.
Clementine, 40 years old, co-owns and operates Cook Kids, a children’s clothing and baby accessory store.
Starting out in her home, Clementine was soon able to move the business to a storefront. Clementine hopes to expand the business and server her clients better. By attending PEACE THROUGH BUSINESS, she hopes to learn new marketing and publicity skills.
BUSINESS: Alpha Foods (ketchup, juice and jam production)
Micheline, 29 years old, started her food processing business, Alpha Foods, in 2009.
After earning her degree in food science and technology, Micheline wanted to open her own business. She began saving money and making plans, but after starting a family, Micheline put her business plans aside.
But after several years, she decided to put her mind to the task, and start her business. After the tedious process of drafting her business plan, and then waiting a year to get approval on a loan, Micheline is finally in business, producing ketchup, fruit juices and jams. There are currently four employees, and clients include supermarkets and local wholesalers.
Micheline’s has specific business goals, including decreasing the cost of production in order to provide better prices to her consumers. She would also like to increase the company’s profits up to a gross margin of 55%. Overall, she would like to improve her product quality and authenticity.
She hopes to place all of her attention on her business once her loan is paid off and her profits increase.
Through her PEACE THROUGH BUSINESS training, Micheline hopes to learn more about accounting and management.
‘Enterprising Women’ spotlights PEACE THROUGH BUSINESS program and 2009 graduate
The latest issue of ‘Enterprising Women‘ showcases information regarding our 2011 PEACE THROUGH BUSINESS program, as well as an in-depth article featuring Sarah Mukandutiye, a 2009 PEACE THROUGH BUSINESS graduate. Monica Smiley, publisher and CEO of the publication, has been a longtime supporter of the Institute. Click here to read Monica’s Publisher’s Note and the [...]
Nonprofit leader is working to help Afghan women, girls Q: What’s happening with the U.S.-Afghan Women’s Council? You and other members recently met in Washington with Secretary of State Hillary Clinton and other dignitaries. A: The council was sanctioned in 2002 by President George W. Bush and Afghanistan President Hamid Karzai. I was appointed to [...]
Awards & honors Oklahoma City businesswoman Terry Neese was recognized last week with the 2010 Women’s Business Enterprise (WBE) Hall of fame award. The national award honors individuals, companies, and organizations that have demonstrated exemplary leadership and support in the success of women’s business initiatives //
Betty, a 2010 PEACE THROUGH BUSINESS graduate, co-owns Solidarity Academy School, a secondary private school in Rwanda. Mentored by Dr. Freda Deskin, Founder of ASTEC Charter School, Betty has been paying forward the education and training she received from our program and was kind enough to share it with us! Good morning Terry, I am [...]
Business hall of fame to honor Neese Terry Neese of Oklahoma City will be presented the 2010 Women’s Business Enterprise Hall of Fame award on Thursday in Dallas. The national award honors individuals, companies, and organizations for leadership and support in the success of women’s business initiatives. “This is an exceptional award to bring home [...]
Oklahoma Lt. Governor Jari Askins receives Afghan gift
Lt. Governor Jari Askins accepted a hand-made, personalized soccer ball from Terry Neese, President, IEEW. Terry delivered the ball on behalf of 2007 PEACE THROUGH BUSINESS graduate Taj Sirat. Taj’s company, Greenway Manufacturing produces all types of balls, employing over 250 Afghan women. Taj wished to express her gratitude to Lt. Governor Askins for her [...]
